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About Jason

Business Grows Where Genuine Relationships Are Built.

Jason Elkins is an entrepreneur, relationship-driven leader, and the founder of 100 Cups. For nearly two decades he has helped business owners grow steadily by doing the one thing most people overlook: showing up with intention, leading with heart, and investing in the people in front of them.

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Jason's Story

A Long Runway and an Abrupt Takeoff.

With a passion for the dynamic energy of small, goal-oriented teams, Jason embarked on a journey in entrepreneurship that had a long runway and an abrupt takeoff. Over nearly two decades, he immersed himself in the world of technical staffing and startups, fast-tracking success by fostering meaningful relationships and understanding the unique personalities of clients and teams.

What motivates Jason on a daily basis is the unwavering belief that business can be conducted ethically by leading with the heart. He practices a servant-first mentality, prioritizing client needs and team support. Listening attentively, caring deeply about clients and their experiences, and delivering outstanding solutions are the cornerstones of his philosophy.

Jason aims to leave every interaction more positive than before, creating a ripple effect of positivity in the business landscape. This approach has not only led to long-term client relationships but also the development of a dynamic team focused on achieving their goals.

Jason specializes in collaborating with entrepreneurs, service-based companies, education organizations, and product companies that share a big vision. He helps provide short-term wins with digital marketing, and long-term wins with relationship-based strategies.

Key Areas of Expertise

🚀Entrepreneurship

🤝Relationship-Driven Leadership

📱Digital Marketing Strategies That Connect

🧭Long-Term Business Strategy

☕100 Cups Academy

The 100 Cups Philosophy

Authenticity and Genuine Connection Pave the Way for Lasting Solutions.

One of Jason's standout achievements is the creation of 100 Cups Academy, a program designed to empower businesses through authentic relationships, intentional prospecting, and long-term growth. Through this work, entrepreneurs learn to build networks, increase influence, and develop referral networks, all while embracing a servant-based leadership style.

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One Cup at a Time

The best business relationships aren't built in a pitch. They're built slowly, intentionally, over conversations that actually matter. That's the foundation of everything Jason teaches.

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Lead With the Heart

Business can and should be conducted ethically. A servant-first approach, where you listen before you speak and care before you sell, creates the kind of trust that outlasts any market shift.

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The Ripple Effect

Every positive interaction creates momentum. Jason believes that leaving people better than you found them isn't just good character, it's a long-term business strategy that compounds over time.

"Authenticity and genuine connections pave the way for lasting solutions."

Jason Elkins, Founder of 100 Cups

What We Stand For

The Values Behind Every Cup.

These aren't talking points. They're the way Jason shows up every day and the principles woven into everything 100 Cups does.

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The Power of Relationships

Every great business outcome traces back to a relationship. Not a transaction, not a funnel, not a campaign. A real human connection built on trust, consistency, and genuine care. This is the core of everything.

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Intentionality Over Volume

More isn't always better. More calls, more emails, more noise rarely leads to more growth. Showing up with a clear intention, being present in the conversation in front of you, creates better outcomes than chasing numbers.

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Long-Term Thinking

Short-term wins matter, but the businesses that last are built on a foundation of patience and persistence. Jason helps clients balance quick wins with strategies that create compounding value over time.

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Servant-First Leadership

The best leaders ask how they can help before they ask for anything. This posture, applied consistently in business, transforms how clients, partners, and teams respond to you. It creates loyalty that can't be bought.

Ready to Build Something Real?

Let's Start with a Conversation.

Whether you're looking to sharpen your approach, grow your network, or just figure out your next step, Jason would love to connect.

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